Lion Agency

The automation evolution

Your process,
smarter.

Overview

DiRWA is an expert consultant in robotic process automation, or RPA, a software technology that facilitates the construction, deployment and management of interactive robots that emulate repetitive human actions. The rule-based tech has competitive advantages such as improved speed, quality and productivity.


When artificial intelligence, or AI, reached almost every sector of science and technology, traditional RPA evolved into intelligent process automation. The dream team of advanced technologies, also included optical character recognition, or OCR, intelligent character recognition, or ICR, and process mining. The result is end-to-end business processes that think and adapt as needed.

A smarter approach.

DiRWA is an expert consultant in robotic process automation (RPA). RPA is a software technology that facilitates the construction, deployment and management of software robots that emulate repetitive human actions, interacting with digital systems and software and providing organizations with many competitive advantages, such as improved speed, quality and productivity. These processes are always rule-based and don’t involve any decision making.


When artificial intelligence (AI) reached almost every sector of science and technology, traditional RPA evolved into intelligent process automation, combining robotic process automation with advanced technologies, such as AI, analytics, optical character recognition (OCR), intelligent character recognition (ICR), and process mining to create end-to-end business processes that think and adapt as needed.

The strategy.

We created an eye-catching launch video that showcased the two technologies: RPA is presented with power, speed and efficiency, then the video transitions to highlight intelligent technologies. The music introduces you to a slower, more analytical, more reflective atmosphere that adds dynamism and lets you know that intelligent process automation is here.


The “smarter” concept was also introduced on DiRWA’s three LinkedIn profiles, where we communicated the new intelligent technologies, testimonials from technological influencers and the advantages of partnering with DiRWA.